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Content Marketing Analyst

Date:  Dec 30, 2021

Fairfax, VA, US, 22031

Company Name:  Stand Steady Company

At Luxor, we create an innovative and forward thinking culture that our employees love, and our products reflect this. As a manufacturer of innovative workspace product solutions that are sold to the commercial, educational, industrial and other end markets, we are constantly developing functional products that are value priced. Under our Stand Steady brand, we create workspace furniture solutions that nurture a healthy and collaborative work environment.


SideTrak is a fast-growing e-commerce company in the tech product industry. We create an innovative and forward-thinking culture that our employees love.

We embody the character of a startup: nimble, creative, hard-working, and performance driven. Our team is our most valued asset. We are constantly looking for motivated and qualified individuals to join us.

SideTrak Content Marketing Analyst is an exciting opportunity to innovate and execute dynamic content for the SideTrak brand. Content Marketing Analyst is responsible for executing content strategies focused on organic growth within the marketing department including influencers program, referral program, blogs, and email execution. They MUST be adaptable, knowledgeable in email marketing & social strategy, a multi-tasker with strong computer and communication skills. They also must be an independent thinker, can manage day-to-day responsibilities without direction, and have initiative.


ESSENTIAL DUTIES AND Responsibilities:


  • Email, Content
    • Execute full funnel email marketing campaigns to target customers with relevant content
    • Execute email marketing campaigns, including content creation, template design and development, list segmentation, campaign setup, deployment, and reporting
    • Run A/B tests on various aspects of email communications to optimize campaigns for best results
    • Write and publish engaging content for email and SideTrak website blog
    • Research targeting audience and relevant keywords for blog content
    • Understand competitive landscape to stay relevant in customer searches
    • Optimize blog articles for traffic and keyword relevancy
    • Interact with online forums and communities for relevant audiences based on buyer personas
    • Establish, execute, and optimize social media strategy including posts, interacting, and creating a marketing calendar
    • Execute social posts on amazon and optimize for performance
    • Plan and post at a regular cadence on Amazon live
    • Respond to influencers with opportunities and content
    • Identify and reach out to key influencers to work with our brand
    • Execute and optimize reviews program for all marketplaces
    • Implement and manage referral program
    • Optimize and look for opportunities to expand referrals
    • Upload new video content to YouTube according to SEO standards and add to all marketplaces
    • Record payments and receipts for SideTrak marketing department at the end of the month
    • Create and maintain SOPs and processes for various digital marketing projects as needed.
  • Assist the Content Marketing Strategist with executing agenda.
  • Attend webinars and read content to increase relevant knowledge




  • Interact and collaborate with Customer Service, New Product Development, Operations, Creative, and Stand Steady Marketing Departments.
    • Assist with other departments and functions as required 
  • Special projects as needed  
  • Occasional travel for conferences and tradeshows 





  • Ability to meet deadlines while managing multiple demands. Strong initiative and ability to handle multiple projects/roles in a fast-paced, evolving environment
  • Strong written communication
  • Experience with email marketing, and social media
  • Strong critical-thinking, analytical and problem-solving skills
  • Positive, can-do attitude



  • Work History Requirements:
    • 2 years relevant work experience
  • Education Requirements:
    • Bachelor’s Degree


Computer equipment and level of software requirements:


  • HTML – proficient
  • Microsoft Excel - proficient


Specific Knowledge, licenses, certifications REQUIRED:


  • None




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Usual office working conditions

We are an equal opportunity employer and comply with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex, pregnancy status, age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment. We comply with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable state or local law.

Nearest Major Market: Washington DC

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