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Marketing Production Specialist

Date:  Mar 18, 2023

Birmingham, AL, US, 35242

Onsite or Remote:  Hybrid
Company Name:  PRADCO Outdoor Brands

PRADCO Outdoor Brands (PRADCO) manufactures and markets major hunting and fishing brands and products. We are a leader in producing game calls, scents, attractants, game feeders, game cameras, tree stands and fishing lures. PRADCO Hunting owns the brands Moultrie, Summit, Knight & Hale, Code Blue, Texas Hunter Products and Whitetail Institute. PRADCO Fishing owns more than 20 brands including Bobby Garland, Booyah, Heddon, Lindy, Rebel, Thill, and YUM. For more information on PRADCO products, please visit our website at PRADCO team members participate in a selection of outstanding benefits, including: Profit Sharing Trust, Excellent Medical/Dental/Drug/Vision benefits, and many other benefits.

Job Summary


PRADCO Outdoor Brands seeks a creative and team-oriented individual to join its Marketing Team as Production Specialist. The position will focus on content production including the planning, execution, and post-production work necessary to execute against a larger content marketing plan. Photography, videography, editing, and graphic design will comprise the bulk of the workload. Additionally, the Marketing Production Specialist will version artwork and regularly contribute to marketing discussions. While the position is based in the marketing department and reports directly to the Director of Marketing, there will also be touchpoints with various divisions. If you’re a person who desires to work for some of the most iconic brands in the hunting industry and has a knack for producing high-quality content that drives purchases and informs consumers, we have the perfect position for you.


Job Responsibilities

  • Film and edit video for multiple outlets including television, websites, social media, and internal presentations
  • Scout, shoot, & edit lifestyle photography for multiple platforms including e-commerce, social media, sales materials, and catalogs
  • Lead efforts for brainstorming, scripting, scheduling, talent acquisition, and props for all shoots
  • Own product catalog design and maintenance
  • Assist Digital Marketing Manager and Creative Production Manager with version artwork for multiple assets including packaging, POP displays, signage, social media, digital campaigns, and websites 
  • Collaborate with Marketing team to execute deliverables as needed for content marketing plan


 Job Requirements

  • Bachelor’s degree in marketing or related field
  • A minimum of 2 years’ work experience in creative, digital, or marketing and associated work experience with photography/videography and associated post-production work
  • Proficiency in Adobe Creative Suite, with concentration in Photoshop, Illustrator, and Premier


Essential Job Functions

  • Proficiency in Microsoft Office Suite
  • Ability to collaborate and maneuver in a highly dynamic environment with shifting priorities and deadlines
  • Work independently and cross-functionally as needed
  • Outstanding organizational, interpersonal and communication (written and verbal) skills.


Preferred Skills

  • Digital and/or social media background preferred  
  • Background in hunting and outdoor sports and/or experience in the outdoor sporting goods industry



We are an equal opportunity employer and comply with all applicable federal, state, and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees, applicants, or any other covered persons because of race, color, sex, pregnancy status, age, national origin or ancestry, ethnicity, religion, creed, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, training, promotion, discipline, compensation, benefits, and termination of employment.

We comply with the Americans with Disabilities Act (ADA), as amended by the ADA Amendments Act, and all applicable state or local law.

Nearest Major Market: Birmingham

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